It started with one idea and zero brain cells.
Silly Goose was born late one night when a group of friends decided the world needed a T-shirt that said "Thick and blissfully unaware", and a cape to match. Nobody said no. That was the first mistake. There have been many since.
[Your real origin story goes here: who you are, where you are, and the moment someone said "what if the goose had a cafe".]
The Goose Code
Six rules we live by. We wrote them down so we would stop forgetting them.
Rule one
Never take ourselves seriously
We sell capes. That ship has sailed.
Rule two
Take the quality very seriously
The jokes are daft. The cotton, coffee and cupcakes are not. Silly brand, sensible stuff.
Rule three
Laugh at ourselves, never at you
The goose is the punchline. Customers, sizes and bodies never are.
Rule four
Honk at nonsense
If it is pompous, overpriced or takes itself too seriously, we honk at it.
Rule five
Look after the actual geese
Do not feed them bread. Peas, sweetcorn and lettuce are much better for them. Learned that the hard way.
Rule six
Keep the useful bits clear
Prices, sizes, delivery and allergens are always in plain English. We joke around them, never inside them.
Got a question?
Delivery, returns, sizing or "is the goose single?" We have answers to most of those.